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Portfolio

CeraVe – Hair Care Launch

bicom was tapped by CeraVe to promote the launch of its new hair care line, managing media and influencer outreach for a very special Toronto event. The team handled guest invitations (media and influencers) for this pop-up, coordinated on-site presence, and delivered exclusive iced VIP mailers to top content creators.

Four O’Clock

The Quebec-based tea company Four O’Clock has tasked bicom with managing its social media channels from September 2024 to June 2025, with the main objective of increasing brand awareness in English-speaking Canada.

Jardin de Ville x Sub-Zero, Wolf, Cove

In May 2025, bicom was commissioned by Jardin de Ville, along with Sub-Zero, Wolf, and Cove, to orchestrate a special event celebrating the grand opening of their terrace and new showroom corner inside the Home Society store at Royalmount.

La Maison Générale

In April 2025, La Maison Générale made its transatlantic debut with this new Montreal location. To support the launch, bicom crafted a strategic plan to elevate the brand’s presence among Quebec’s media and content creators, aiming to boost visibility, foster engagement, and build lasting connections.

Quartier DIX30 – Avenue des Lumières

In June 2025, as part of their annual mandate for Quartier DIX30, bicom was asked to organize the inauguration of their new green space, Avenue des Lumières. Over 50 content creators and media attended to celebrate the event, supported by the presence of officials such as the Mayor of Brossard, Doreen Assaad. Guests could enjoy brand activations, appetizers, walking performances and a great summer atmosphere, thanks to an on-site DJ and a concert.

Avène – Mother’s Day Brunch

In April 2025, to highlight their Dermabsolu range, Avène Dermatological Laboratories mandated bicom to organize their Mother’s Day Brunch in Toronto. 18 content creators attended the event at Sara’s restaurant with the mother figure of their choice, to spend a special moment with them. They had the opportunity to do a duo photoshoot session and had make-up touch-ups while enjoying the brunch with brand experts.