{"id":138950,"date":"2025-08-14T14:38:07","date_gmt":"2025-08-14T18:38:07","guid":{"rendered":"https:\/\/bicom.ca\/work\/bouclair-outdoors-collections-launch\/"},"modified":"2026-01-25T18:30:11","modified_gmt":"2026-01-25T23:30:11","slug":"bouclair-outdoors-collections-launch","status":"publish","type":"work","link":"https:\/\/bicom.ca\/en\/work\/bouclair-outdoors-collections-launch\/","title":{"rendered":"Bouclair &#8211; Outdoors collections launch event"},"content":{"rendered":"\n<p class=\"cvGsUA direction-ltr align-start para-style-body\">For this mandate, bicom did the following actions:<\/p>\n<ul>\n<li style=\"text-align: left;\"><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">Curated and executed a targeted media and influencer event to launch Bouclair\u2019s new outdoor collection<\/span><\/li>\n<li style=\"text-align: left;\"><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">Secured an HGTV d\u00e9cor expert to highlight seasonal trends and elevate brand authority<\/span><\/li>\n<li style=\"text-align: left;\"><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">Transformed the retail space with immersive activations, including custom passports and themed games<\/span><\/li>\n<li style=\"text-align: left;\"><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">Managed end-to-end event production, including catering, d\u00e9cor, and ambiance<\/span><\/li>\n<li style=\"text-align: left;\"><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">Led post-event media outreach with branded communications and personalized follow-ups to drive coverage<\/span><\/li>\n<\/ul>\n<p style=\"text-align: center;\">\n\n","protected":false},"featured_media":137625,"parent":0,"template":"","meta":{"_acf_changed":true},"service-cat":[380],"work-category":[232],"class_list":["post-138950","work","type-work","status-publish","has-post-thumbnail","hentry","service-cat-experiential","work-category-event-production"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - 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